Top Rated Plus Paid Acquisition Specialist

I build Meta and Google Ads systems for predictable lead generation.

Paid ads, funnels, tracking and automation connected into one acquisition engine so clicks become qualified leads, booked calls and real sales opportunities.

Meta AdsGoogle AdsFunnelsTrackingGoHighLevel
$5M+Meta ad spend managed
$80K+Upwork earnings
123Completed Upwork jobs
100%Job Success Score
THE REAL PROBLEM

Most businesses don't only have an ads problem.

They have a lead-generation system problem.

  • Clicks arrive, but the landing page leaks.
  • Leads arrive, but qualification is weak.
  • Follow-up is slow, inconsistent or invisible.
  • Tracking is incomplete, so optimization follows the wrong signal.

I connect the journey from first impression to sales opportunity.

THE ACQUISITION SYSTEM

One connected engine.
Six critical layers.

Every layer should strengthen the next. That is how paid traffic becomes predictable growth instead of isolated campaign activity.

01

Offer & message

Clarify what the market should want and why it should act now.

02

Paid acquisition

Meta and Google campaigns built around qualified demand, not cheap clicks.

03

Conversion path

Landing pages, lead forms, surveys and booking flows designed to reduce friction.

04

Clean tracking

Pixel, CAPI, GA4 and GTM connected so decisions use reliable performance data.

05

CRM & follow-up

GoHighLevel pipelines, routing, reminders and automated email/SMS follow-up.

06

Optimize & scale

Creative feedback loops and funnel analysis that improve quality, CPL and booked calls.

WHAT I DO

Strategy and execution
under one roof.

I work beyond isolated ad management, across the connected parts that determine lead quality, booking rate and sales visibility.

PAID MEDIA

Meta & Google Ads

Strategy, account structure, testing, optimization and responsible scaling across lead-generation campaigns.

CONVERSION

Funnels & booking flows

Landing pages, native lead forms, qualification surveys and friction-aware booking experiences.

OPERATIONS

GoHighLevel systems

Pipelines, calendars, workflows, lead routing, automated follow-up and sales visibility.

MEASUREMENT

Tracking & reporting

Pixel, CAPI, GA4, GTM, conversion events and reports that show what is actually working.

CREATIVE

AI-assisted creative strategy

Research, hooks, angles, copy, static concepts, video direction and performance-led iterations.

DIAGNOSIS

Audits & growth plans

Campaign, funnel and acquisition-system audits with prioritized actions, not a list of generic observations.

Industries served
Local servicesHealthcareMed spasHome improvementReal estateCoachingSaaSB2B services
SELECTED WORK

Proof of how
I think and build.

View full Upwork profile ↗
Zohaib Bhullah
Zohaib Bhullah travelling in northern Pakistan
ABOUT ZOHAIB

From media buyer to full-funnel acquisition operator.

I'm Muhammad Zohaib Iqbal, known online as Zohaib Bhullah. I built my career by doing the work: launching campaigns, diagnosing weak funnels, improving creative, fixing tracking and connecting lead follow-up to the channel that generated it.

Today, I help service businesses and growth teams build acquisition systems across Meta Ads, Google Ads, landing pages, GoHighLevel, tracking and automation.

50+Lead-gen funnels built
30+Complete acquisition systems
11K+Combined social audience
FounderNexBhullah
CLIENT VOICES

Hear it directly
from the people.

Two short, unfiltered client videos about the experience of working together.

VIDEO TESTIMONIAL 01Client experience
VIDEO TESTIMONIAL 02Client experience
SELECTED FEEDBACK
4.8 ★★★★★ Public Upwork rating

Zohaib and his team exceeded my expectations. They understood the challenges of the home improvement industry and delivered results that were both cost-effective and impactful.

Will LockHome Improvement

Working with Muhammad Zohaib Iqbal was a game-changer for my MedSpa. We saw a significant increase in leads, and the quality exceeded our expectations.

Vallence HuangMedSpa Owner

His strategic approach, from targeting to ad optimization, was instrumental in growing our clinic. I highly recommend him for anyone looking to scale.

Wilson MyersChiropractor
COMMON QUESTIONS

Before we work together.

Clear answers about paid acquisition, lead generation systems and how I approach performance.

What does a complete lead generation system include?

It connects paid traffic, landing pages or lead forms, qualification, conversion tracking, CRM routing, booking flows and automated follow-up so every stage can be measured and improved.

Do you manage both Meta Ads and Google Ads?

Yes. I build and manage Meta lead generation campaigns and Google Search campaigns, then connect them to the funnel, tracking and follow-up systems behind the ads.

Can you improve an existing campaign or funnel?

Yes. I audit the offer, campaign structure, creative, landing page, lead quality, tracking and CRM follow-up to identify the most important leaks before recommending changes.

Which types of businesses do you work with?

I have worked with local services, healthcare, med spas, home improvement, real estate, coaching, events, SaaS, B2B services and professional service businesses.

How do you measure success beyond cost per lead?

I look at lead quality, qualification rate, booking rate, show rate, sales opportunities and the reliability of the tracking data, not only the headline CPL.

Zohaib Bhullah: Become so big that introductions become unnecessary. Your reputation should enter the room before you do.
LET'S TALK

Find the biggest leak in your acquisition system.

Book a strategy call to discuss your offer, paid traffic, funnel, tracking and follow-up, and identify where the next growth opportunity is.

me@zohaibbhullah.com ↗